Brownsea Island is dramatically located at the entrance to Poole Harbour and attracts 120,000 plus visitors a year. The island is a place of adventure and exploration for school and youth groups (including scouts and guides). Rich in wildlife the island attracts keen wildlife lovers and those wanting to learn more about the island and its habitats.

Buffalo created the new directional signage to orientate people to visitor facilities. Silhouettes of animals were crafted from mild steel to create a centre piece for the main courtyard. The theme was then developed to incorporate the new "What's On' information display.